Inspired by the rich cultural heritage of Asturias, this illustration and design for the Les Lletres Concert on the Day of Asturian Letters in 2023 featured prominent figures in Asturian Folk such as La Garrapiella, La Bonturné, Algaire, and the cherished Ochobre. The event also showcased bagpipe bands like La Madreña, Fonte Fuécara, Cangas de Narcea, and Castrillón. This project, comprising the main poster design and additional social media applications, aimed to present a unique perspective by focusing on Asturian literature and traditional music influences.

The central illustration depicted a bagpiper atop a tower made of books, reaching into the sky above the iconic Picu Uriellu. The sunrise backdrop empowered the figure and created a sense of grandeur, while strategically placed clouds added a touch of fantasy. The lettering, adorned with intricate details and relief, elevated the title’s prominence, captivating the viewer’s attention.

The overall aesthetic of the poster is a harmonious blend of vintage lettering, incorporating elements of semi-uncial and Celtic alphabets. This nuanced approach provides a layered representation of the event’s content. Intricately woven Celtic decorations, combined with frames reminiscent of both Celtic and Victorian aesthetics, showcase a unique blend of vintage, Kustom Graphics, and Celtic styles.

This Folk Concert Poster, predominantly realized in a palette of green and black, serves as a vibrant homage to the literary and cultural heritage of Asturias. It captures the essence of the Asturian Letters Day, embodying the richness of Asturian culture through a kaleidoscope of artistic elements.

«In every stroke, I blend the cultural richness of Asturias, the essence of folk, and the Asturian letters, creating a visual journey that connects with tradition and imagination.» – Elduayen Radikal Art